Prepare to be blown away with the new BaByliss Boutique Italian AC hair dryer! This superior quality, Italian made hairdryer has a powerful airflow for super-speedy drying results – you will be truly amazed! With some serious testing from Grazia readers, 9 out of 10 readers claimed this was the best hair dryer they had ever used, whilst 10 out of 10 readers claim it was the fastest!* (*survey taken from 118 testers who agreed with the statement "this is the best dryer I have ever used". September 2011).